Hugh Hefner, or “Hef” as he preferred to be called, played a crucial role in the early days of NORML. At a time when most Americans were accepting the government’s “reefer madness” propaganda, Hef, through the Playboy Foundation, provided NORML with our initial funding in early 1971, and became our primary funder all during the 1970s. And by focusing attention in Playboy magazine on some of the most egregious victims of the war against marijuana smokers, he helped us convince millions of Americans that marijuana prohibition was a misguided and destructive public policy.
Hefner was a fearless cultural crusader who believed deeply not just in the right to sexual freedom, but also in civil rights and the right to privacy. May he rest in peace.