I think this kind of thing is nice to see…
“We thought it would be really great to have something portable that had just enough for you and a few friends,” Andrew Salini, chief operating officer at High Country Healing, said in a recent interview.
“Not everyone wants to smoke a gram. It’s a little intense,” Joe Lindsey, director of customer relations at HCH, said in a recent interview. “They see these Mini Js and they think, ‘That’s just right for me.’ ”
The downsizing of cannabis portions is not a new concept for the rapidly evolving marijuana industry. To address safety concerns regarding wildly popular marijuana edibles, Colorado regulators rolled out new rules in February requiring manufacturers to individually wrap edibles or demark products in increments of 10 milligrams (or fewer) of psychoactive component THC.
It’s been an about-face for the industry that, in the early months of legalization, was in a race to make the strongest edible.
Those who want the quantity can still get it, but as legalization gets past the initial novelty, it doesn’t always have to be about bigger and more. And that’s particularly good for the casual user and the experimenter.